K-PopAnalysis
HYBE Girl Groups Unite: Why ICONIC BY MISTAKE Matters
HYBE links LE SSERAFIM, ILLIT, and KATSEYE in a collaboration that tests global K-pop girl-group strategy.
Park Chulwon·
8m#katseye Articles
Latest Articles
KATSEYE Wins AMA New Artist After Global Breakout
KATSEYE won New Artist of the Year at the 2026 AMAs, turning its global debut model into a major U.S. breakthrough.
Park Chulwon·
7m
KATSEYE's 'PINKY UP' Is Here — Coachella Stage Awaits
KATSEYE drops the 'PINKY UP' official MV just one day before their Coachella debut, building on a Billboard 200 top-five record with a punk-inspired new era.
Park Chulwon·
6m
KATSEYE Drops 'PINKY UP' Teaser Ahead of Coachella Debut
KATSEYE drops an official teaser for 'PINKY UP,' releasing April 9 — two days before the HYBE-Geffen girl group makes their Coachella debut.
Park Chulwon·
4m
KATSEYE Took Over Lollapalooza With Just Five Members
When KATSEYE stepped onto the Samsung Stage at Lollapalooza Argentina on March 13, the crowd had no idea they were about to witness one of the most electrifying...
Jang Hojin·
6m
K-PopAnalysis
From VCHA to GIRLSET: How JYP's Boldest Rebrand Is Rewriting the Rules for Global Girl Groups
GIRLSET announces fandom name LOCKETS and drops new single Tweak, marking JYP Entertainment's boldest move yet in its global girl group strategy against rival KATSEYE.
Jang Hojin·
6m
HYBE and Geffen Records Launch 'World Scout: The Final Piece' to Form KATSEYE's Sister Group
HYBE and Geffen Records premiere 'World Scout: The Final Piece' on ABEMA, searching for the final member of KATSEYE's four-member sister group.
Admin·
3m