
SM Entertainment at 30: How 'SMTOWN 2025' Uses Cover Songs to Map Three Decades of K-Pop's Most Influential Label
SM Entertainment's 30th anniversary album 'SMTOWN 2025: The Culture, the Future' drops February 14 — 17 tracks where current SM artists reinterpret label classics, from Red Velvet's take on SNSD to nævis covering BoA.










